Southern Arizona Macro and Nutrition Coach Veronica Martin (@VRanchFit on Instagram) cooking

Hi there!

You might know me as VRANCHFIT from over on Instagram but offline they call me Veronica Martin. Southern Arizona is where my husband, Harley, dauhter Jovi, and I call home. We are blessed enough to own and operate our beef cattle ranch.

I am also a NASM Certified Nutrition Coach and Personal trainer. I love all forms of movement from weight lifting to horse backing riding.

Over the years I have maintained the loss of 40 lbs by implementing healthy habits that transformed into lifestyle.


It is a deep desire of mine to share my knowledge and experience with you and to help you break free from the habits that are holding you back. Together we will get you living the life you desire, feeling energized and confident by macro counting and creating healthy habits to last a lifetime.

Things to remember...

  • Change starts with you.

    I'm here to give you guidance like a cattle dog gives the herd but lasting change starts with you.

    You decide to start and you decide to show up in even the smallest ways every day.

  • You VS. You

    What good does it do to compare chicken to beef? None. They're two differen't proteins with a variety of different benefits.

    It's you vs. you, your genetics, your journey, your struggles, your strengths, your goals.

  • Change is scary.

    We have to welcome change in order to change.

    So, trust the process. Break free from your old beliefs and welcome the uncomfortable. Witness, first hand, where it will take you.

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Client Wins